Creating a PR and Marketing Strategy for Your Business

This workshop is perfect for any business owner, freelancer or marketing manager who wants to take a step back to ensure their business is being represented in the right way and reaching the right audiences – resulting in sales, reach and growth.

You will be taken through a series of activities that will help you identify your communications objectives, key messages, and stakeholders. After this, you will then have the tools that will enable you to create a strategy that will determine exactly what you should be doing to help grow your business through PR and marketing activity.

This workshop will also help to identify any other business development points that should be considered e.g. resource and recruitment.